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Less is More with 2012’s Subaru Impreza

When we at Heuberger Motors, Inc in Colorado Springs, CO first got to view the new 2012 Subaru Impreza, we wondered if maybe too many things were changing. The people have spoken though, and sales are good. From the East coast to the West coast, the Subaru Impreza is as popular as ever.

The Impreza has returned to the four-door sedan version (although you can still get a 5-door hatchback), and it starts at $17…

A Greater Glimpse into Subaru BRZ Concept

Coming soon to the Tokyo Auto Show, the makers of Subaru Legacy and the award winning Subaru Impreza are gearing up to present their secret BRZ Concept. 

This rear-wheel drive sports car has been seen in small bits online, thanks to teaser photos released by the Japanese auto maker. The latest image shows off a bit of the car's front end. It's powered by a unique boxer engine architecture by Subaru. 

According to…

In June 2010, Subaru Australia introduced the high-riding Impreza XV to the Australian market, hoping to attract a younger, more active demographic. Taking that effort one giant step further, Subaru Australia is teaming with Japanese sports accessory brand Mizuno to create the special-edition Subaru Impreza XV Mizuno. Offering a limited-edition color (Paprika Red), the new car offers more than $3,000 worth of extra features.

The 2011 Subaru Impreza XV Mizuno gains a Garmin satellite…

Subaru Impreza Redesign - More Details

Subaru played host to a 2010 Impreza Design Concept, which the Japanese automaker debuted at the Los Angeles Auto Show recently. It features an updated look for the sedan, and we've got a few more details on the ride.

The Impreza Design Concept is a preview of what's coming with next-generation's Impreza model. The concept is quite a departure from the current Impreza. It has an aggressive, muscular design with  "linebacker shoulder…

Subaru Racing Heads to Quebec

Subaru's rally racing team will be headed to the Province of Quebec, Canada for its next round of racing excitement.

The GRAND-AM Continental Tire Sports Car Challenge series will take place next week in Quebec, and the 2010 Subaru Impreza WRX STI is headed for the checkered flag.

Driver's for the team are Andrew Aquilante and Bret Spaude, both are described as an "enthusiastic and talented pair of 22-year olds who are now?